Events Management

By the end of the course, you will have the ability to successfully organise an event. By doing this course, you will increase your competence in events management and be able to define an event and distinguish between types of events and role players in events. You will develop an understanding of what all events have in common and how to decide on elements and make final arrangements of the event. Furthermore, you will explore financial principles to determine and manage an event budget; define marketing objectives and effective marketing techniques; execute the event planning schedule, operational and logistics plan; and conduct an evaluation after the event.

Thea Steyn has been involved in vocational training for over 20 years and has facilitated learning in events, entrepreneurship, business communications, business correspondence, tourism, legal practice, business ethics and hospitality.

She has also developed learning material and assessment instruments for more than 40 learning programmes, skills programmes and short courses. In addition to her training and facilitation experience, Thea has been involved in the planning and execution of a variety of events, including graduation ceremonies, community festivals, gala awards and more. Thea continues to work closely with the industry and CATHSSETA as a consultant and a provider of educational programmes and courses.

BASIC REQUIREMENTSTo successfully access and complete this course, you will be required to have a registered email account, access to a computer/laptop/tablet and stable internet connection. You will be required to be familiar with using a computer as you may need to be able to read and download documents in Adobe PDF Reader, view Microsoft PowerPoint presentations, and read and create documents in Microsoft Word.

ADDITIONAL REQUIREMENTSOur online short learning programmes may require additional software applications. These additional software applications requirements will be communicated to you in this information pack and/or on the website course page. UNi4 Online does not provide any additional software applications required for online short learning programmes.

Please note: Google, YouTube and Vimeo may be used in our online course delivery. If any of these services are blocked in your jurisdiction, you may have difficult in accessing our course content.

Our online short learning programmes are broken into self-paced manageable modules designed to be interactive and engaging:

• The programme is available to be viewed on smart devices and includes mobile, tablets and personal computers.
• Relevant case studies, articles and recommended reading are part of supplementary resources available.
• Apply and evaluate what you have learned in each module with the self-grading quizzes and assignment submissions.
• View a range of introductory course videos by your Subject Matter Expert.
• Scheduled live webinars are included with the Online Academic Tutor.
• Network, collaborate and interact with your fellow participants and Online Academic Tutor via the discussion forum.

Upon successful completion of this online short learning programme, you will be awarded with a UNi4 Online Certificate of Completion.

Your dedicated Online Academic Tutor (OAT) will provide you with the necessary guidance, offer advice and answer questions on course content to help you achieve academic success.

• MODULE 0 | Orientation Week 1
  Navigating the Virtual Learning Environment
• MODULE 1 | Overview of Events Management Week 2
  What events, why do they happen, and who are the role players?
• MODULE 2 | The Puzzle Pieces of Events Week 3
  Defining BI and looking at its role in business
• MODULE 3 | Nuts and Bolts – Design and Plan the Event Week 4
  Navigate the event planning process
• MODULE 4 | Money, Money, Money – The Budget Week 5
  About financial control systems and the budget

• MODULE 5 | Marketing the Event Week 6
  Promoting the event and attracting sponsors and donors
• MODULE 6 | Manage the Risks Week 7
  Define risks and develop contingency plans
• MODULE 7 | Getting It Done – Operations, Logistics and Evaluation Week 8
  Manage the event and appraise the processes, systems and outcomes
• MODULE 8 | Wrap-up Week 9
  Synthesise your learning journey experience